Save Time & Money; Bid By Campaign Geos   Bidding by geography is one of the powerful tools at our fingertips, whether you are a local advertiser trying to find out which cities are best for you, or a national advertiser, trying to squeeze better performance out of each state.


by on July 31, 2015 in

Google Sheet That Shows Last 30 Days of Your GDN Pages Most PPC managers have at least dabbled with Google’s Display Network.


by on July 10, 2015 in

A Big List of Free AdWords Scripts I compiled a list of most of the free AdWords script I could find on the web.


by on April 17, 2015 in

Targeting Different Ends of the Sales Funnel We should all be aware of the sales funnel.


by on March 23, 2015 in

Advertisers Lose A Valuable Tool Low Search Volume has been a plague for years in Google AdWords accounts, and it continues to create problems in maximizing ad revenue.


by on March 16, 2015 in

Analyzing Ad Copy On A SERP I always need to be improving my skills, and ad copy is the only thing a user will see in my accounts until they get to a landing page.


by on March 9, 2015 in

AdWords Conversion Tracking Simply Isn’t Enough Spending money with any form of attribution is what I like to call “flying blind”.


by on March 2, 2015 in

Antiquated Internet Creates Geographic Problems   Twinkling banners, frame-based web pages, and cutting-edge ISDN innovations; the 90’s were the Wild West of the Internet.


by on February 23, 2015 in

The Ethics Behind Account Ownership I have heard the conversation many times.


by on February 9, 2015 in

Everything Hinges Around This One Spot It should come as no surprise to anyone that positions one, two, and three are the most important ad positions on any page.


by on February 3, 2015 in