Search marketing generates the most conversions compared to any other form of marketing. Why? Simply because when people use search, they are looking for YOU. Like most things in life, there is no magic word to create instant results. Successful online strategy is the result of a good business plan, quality content, and a little patience. We recite these mantras to ourselves each day to help us keep the goal in mind: helping our customers and their businesses flourish.
If I could change one thing about our firm, it might be our name. I’d love not to focus on “Rank” anymore. That might seem a bit odd for a PPC and SEO firm to say. For years we’ve used rankings as a measurement of our efficacy. It’s the brag that we make around the […]
In my previous post, I discussed setting up Google Analytics access for this spreadsheet using a Google Drive script, and enabling your Analytics API. So now that you’ve gotten your Drive API scripts working, and your API keys are ready to go. If you have not performed the tasks in the previous post, you MUST go […]